Secure Your Network

The foundation of a secure smart home starts with a strong and well-protected network. Set up a unique and complex password for your Wi-Fi network, enable encryption (WPA2 or WPA3), and change the default username and password of your router. Regularly update your router’s firmware to ensure the latest security patches are installed.

Use Strong and Unique Passwords

Create unique, strong passwords for all your smart home devices, including cameras, smart locks, and hubs. Avoid using easily guessable information and consider using a password manager to securely store and manage your credentials.

Keep Software and Firmware Updated

Regularly update the software and firmware of your smart home devices to ensure you have the latest security patches and bug fixes. Enable automatic updates whenever possible to stay protected against emerging threats.

Implement Two-Factor Authentication (2FA)

Enable two-factor authentication whenever available. This adds an extra layer of security by requiring a second form of verification, such as a code sent to your smartphone, in addition to your password. Two-factor authentication significantly reduces the risk of unauthorized access to your smart home devices.

Secure Your Smart Home Hub

Your smart home hub acts as the central control point for your devices. Protect it by securing the physical location, regularly updating its firmware, and using a strong password. Enable any built-in security features and only download apps or integrations from trusted sources.

Secure Wireless Communication

Ensure that your smart home devices use secure communication protocols such as Wi-Fi Protected Access (WPA2 or WPA3) and Transport Layer Security (TLS). Avoid using devices that rely solely on insecure protocols like WEP (Wired Equivalent Privacy).

Create Guest Networks

If your router supports it, set up a separate guest network for visitors. This keeps your smart home devices isolated from guest devices, minimizing the risk of unauthorized access to your network.

Secure Your Smart Cameras

Protect your privacy by changing default camera passwords, disabling remote access when not needed, and regularly reviewing camera settings. Ensure that cameras are positioned to respect your privacy and avoid capturing sensitive areas of your home.

Regularly Monitor and Review Device Activity

Stay vigilant by regularly monitoring your smart home devices’ activity logs and reviewing any suspicious or unauthorized access attempts. Immediately investigate and take necessary action if you notice any unusual activity.

Educate Yourself and Family Members

Educate yourself and your family members about smart home security best practices. Teach them about the importance of strong passwords, avoiding suspicious links or downloads, and being cautious when granting permissions to third-party apps or services.

According to Futurehome, a leading provider of smart home solutions, “Building a secure smart home requires a proactive approach to protect your privacy and prevent unauthorized access. By following best practices and implementing robust security measures, homeowners can create a safe and trusted smart home ecosystem.”

Conclusion

Creating a secure smart home environment is essential to protect your privacy, data, and the integrity of your connected devices. By following these tips and best practices, homeowners can enjoy the convenience and benefits of a smart home while minimizing the risk of unauthorized access or privacy breaches. Remember, a secure smart home is a smart home that offers peace of mind and a sense of safety.

The post Creating a Secure Smart Home: Tips and Best Practices appeared first on Tech Today Info.

Knowing how to work with Excel is very important and gives you useful tools at work . That is why it is recommended that you learn the basics, including some beginner formulas that can be very helpful. And one of the most interesting operations that you should know has to do with the calculation of percentages.

Therefore, in the next few lines we will tell you how you can perform this operation in a simple way , which will not take more than a couple of seconds.

• How to calculate the percentage of an amount in Excel
• Another formula to know the percentage in Excel
  • How to convert a decimal number to a percentage

How to calculate the percentage of an amount in Excel

To begin, we will start from the situation in which you are interested in knowing the percentage of a specific quantity. This can, for example, help you find out how much the actual discount is in some shopping deals and many other scenarios. And you just have to follow the steps that we will show you below.

So you can calculate the percentage that is applied to an amount in a simple way and using Excel

• The first thing you should do is access Microsoft Excel from your computer and open a new workbook or spreadsheet.
• In one cell you must write the total amount you have and in the other you must enter the percentage that will be applied.
• Once you have the cells with their respective information, it will be time to enter the formula.
• In a third cell, you must enter the formula: =(total amount * percentage to apply) and press Enter .
• In this way, the mathematical operation will be carried out.

In our example, we have written the total amount in cell “C4”, while in cell “D4” we have entered the percentage to be applied . Following the formula that we have told you about, it would look something like this: in cell “F4” write =(C4*D4) and press Enter .

After this, the mathematical operation will be carried out, giving as a result that 25% of 470 is 117.5. This can be very useful to know how much money you could save if, for example, you see that a product that originally costs 470 euros has a 25% discount.

Another formula to know the percentage in Excel

On the other hand, it can also happen that what you need is to discover the percentage of a quantity to have a more complete perspective . In this case, the formula that is used is slightly different from the previous one, but, in the same way, it is very simple.

If, on the contrary, you want to know how much is the percentage of something, then you must resort to this formula

In the event that, for example, you have a certain number of products and you have sold some and you want to know how much the percentage of total sales is , then you can use this formula in your Excel sheet.

• The first thing you should do is access your spreadsheet in Excel.
• Then, you must position yourself in a cell and write the total amount that you originally had.
• While, in the other cell, you must write the number of products you have sold, according to our example.
• After this, in the next cell you will have to write the formula: =(number of products sold / total number of products) .
• If you press Enter , the mathematical operation will be carried out, which will give you a result.

Following the example we have mentioned, if you originally had 50 products, which you have entered in cell “C4”, and of this total you have sold 15, which you have registered in cell “D4” , you probably want to know what percentage these correspond to. sales. So, you just have to plug the amounts into the formula and you will have a result.

Thus, the formula would be =(D4/C4) , which returns 0.3 . This is a decimal number, but one that is necessary to know the percentage.

How to convert a decimal number to a percentage

Lastly, you need to change the cell format to Percentage to change the decimal number

Now that the division operation has resulted in a decimal number, you’re closer to knowing the percentage of total sales , as it only takes one last step.

You must click on the cell that contains the result of 0.3 and then click on the “%” icon found in the Home tab of Excel and in the Number section . After this, the amount will automatically become 30%.

Calculating the percentage of an amount is very simple, because you only have to know the values ​​and the formula that you will have to apply.

The post How to calculate a percentage in Excel appeared first on Tech Today Info.

Introduction

In the world of software development, DevOps has emerged as a set of practices that combine software development (Dev) and IT operations (Ops) to enhance collaboration, automation, and efficiency. It emphasizes continuous integration, continuous delivery, and constant feedback loops to enable faster and more reliable software development processes.

Data science has become an integral part of modern businesses, driving insights and decision-making across various industries. With the increasing availability of data and advancements in machine learning and artificial intelligence, organizations are leveraging data science to gain a competitive edge, improve customer experiences, optimize operations, and make data-driven decisions.

As data science gains prominence, there is a need to apply DevOps principles to data science workflows. DevOps for data science aims to bridge the gap between data scientists, software engineers, and operations teams to enable faster and more reliable model development, deployment, and iteration.

Understanding Data Science in DevOps

Data science plays a crucial role in software development and operations. Data scientists work on developing and refining models that can extract valuable insights from data. These models are integrated into software applications or systems to automate processes, provide recommendations, or make predictions.

Traditional software development workflows often do not cater to the unique requirements of data science projects. Data scientists face challenges in version control, collaboration, reproducibility, and deployment, leading to slower development cycles, potential bottlenecks, and difficulties in scaling models to production environments.

By adopting DevOps principles, data science projects can benefit from improved collaboration, increased automation, enhanced reproducibility, and faster deployment cycles. DevOps brings together the expertise of data scientists, software engineers, and operations teams, enabling them to work in harmony and deliver high-quality models and applications.

Implementing DevOps in Data Science Projects

Data science teams can leverage existing DevOps tools and practices and tailor them to their specific needs. Version control systems, such as Git, can be used to manage code, data, and model versions. Continuous integration and delivery pipelines can be designed to automate the testing, training, and deployment of models.

Successful implementation of DevOps for data science requires fostering a culture of collaboration and shared responsibility. Data scientists, software engineers, and operations teams need to work together, communicate effectively, and share knowledge and best practices throughout the project lifecycle.

Implementing version control for data and models ensures traceability and reproducibility. Data and model artifacts can be stored in versioned repositories, enabling teams to track changes, revert to previous versions, and collaborate seamlessly.

Data pipelines should be designed to handle the collection, preprocessing, and transformation of data. Automation can be applied to streamline these processes, reducing manual effort and minimizing the risk of errors. Similarly, model training processes can be automated, allowing for quicker experimentation and iteration.

Testing, validation, and quality assurance are essential components of DevOps for data science. Testing frameworks and practices should be integrated into the workflow to ensure the reliability and accuracy of models. Data validation techniques, such as cross-validation, can be employed to assess the performance and generalizability of models.

DevOps practices enable smooth and reliable deployment of models into production environments. Continuous monitoring and performance optimization ensure that models deliver accurate results and meet business requirements. Monitoring systems can provide insights into model performance, identify anomalies, and trigger alerts for necessary actions.

Benefits and Challenges of DevOps for Data Science

DevOps for data science encourages collaboration and communication between data scientists, software engineers, and operations teams. This leads to better alignment of goals, improved knowledge sharing, and more effective problem-solving.

Applying DevOps principles accelerates the development and deployment cycles of data science projects. Automation and streamlined workflows reduce manual effort, enabling data scientists to focus on experimentation, iteration, and delivering value faster.

DevOps practices ensure reproducibility and traceability, enabling teams to understand and reproduce results. Version control and artifact management systems provide a clear history of changes, facilitating collaboration and ensuring the integrity of data and models.

DevOps for data science promotes continuous monitoring and performance optimization in production environments. Teams can proactively monitor model performance, identify and address issues promptly, and optimize models to maintain their effectiveness over time.

Implementing DevOps in data science projects requires overcoming challenges such as the complexity of data workflows, managing large datasets, ensuring data privacy and security, and integrating different tools and technologies. Organizations should carefully plan and tailor their DevOps practices to address these specific challenges.

Conclusion

DevOps principles offer significant benefits to data science projects, including improved collaboration, faster development cycles, enhanced reproducibility, and better performance optimization. By integrating DevOps practices into their workflows, data science teams can achieve greater efficiency, reliability, and success in delivering valuable insights and models.

As the field of data science continues to evolve and gain prominence, the application of DevOps principles will become increasingly important. The future of DevOps in data science lies in the seamless integration of data science workflows with software development and operations, enabling organizations to leverage data-driven insights to drive innovation and achieve business goals.

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When an airdrop is announced, some people rush to claim their tokens and then sell them for the highest price they can. These tokens can be bitcoin, ethereum, tether or sweat coins. The same with other crypto, Sweat price depends on supply and demand. 

A crypto airdrop is when a project distributes its tokens for free to members of the crypto community. Usually, this occurs after the token sale is over and the team has raised enough capital to begin development on the project. A percentage of the tokens (usually 20-40%) are distributed to those who have registered with the team’s website, while others are given out randomly to individuals who may not even be aware they’re receiving them, then go on to spread awareness of the project themselves.

There are times that airdrop collaborates with other blockchains like Stellar and gives away XLM.

Airdrops can serve multiple purposes, including: 

• Creating brand awareness 
• Increasing adoption 
• Creating a network effect 
• Testing blockchain integration 
• Testing wallets and smart contracts

The most important thing for you as an investor is that an airdrop will almost always increase the value of your holdings. 

Crypto airdrops are an exciting new way for cryptocurrency developers to distribute their tokens to a large number of people at once. Originally, airdrops were sometimes used by nonprofit organizations as a way to distribute aid or disaster relief. Today, it’s common for blockchain projects to use them as a way to spread the word about their platforms and encourage people who have tokens from other projects to try out their new ones.

What To Keep In Mind Before Participating in Airdrop

• Check if you need to pass KYC or do anything else before you sign up
• Read the rules of the airdrop carefully. You don’t want to miss out on your tokens because you didn’t read something before signing up.
• Check if there is a max limit per person
• Make sure you have enough Ethereum in your wallet to receive your tokens

Where To Find Crypto Airdrop

Finding crypto airdrops is easy! Here are a few tips to make sure you don’t miss out. 

• Make sure you’re always on the lookout for airdrops in your favorite crypto communities and forums. 
• Have a few wallets ready, so you can collect tokens from multiple airdrops. 
• You might want to research which projects you want to support before an airdrop so there’s no confusion or disagreements with the rest of your team.
• If you have friends who are into crypto, they might be willing to split the tokens with you; just be sure that everyone agrees ahead of time how that will work.

There are several sites that list airdrops. 

One of the most popular is AirdropAlert.com, which not only lists all current and upcoming airdrops but can also help users install and use wallets for different cryptocurrencies. Another helpful site is AirdropCentral.com, which has a more user-friendly interface than other sites and allows users to track their progress towards completing offers or tasks required by some of the airdrop sites in order to receive tokens. 

Another best place for finding airdrop info is called Airdropalert . It has a comprehensive list of active and upcoming airdrops that you can subscribe to so that you get notified whenever one comes up. The site even has forums where people discuss crypto news and post updates on specific projects.

Is It Safe To Join Crypto Airdrop?

The distribution of crypto tokens through airdrops is a common phenomenon in the cryptocurrency world, and although most airdrop campaigns are legitimate, everyone should be aware that not all of them are safe.

There have been many cases of scammers pretending to be reputable crypto projects in order to trick people into giving away their personal information and even their private keys. Airdrops can also be dangerous because they require you to leave your funds at a crypto exchange, which can be a risky proposition in general. Especially if you do not know how to properly secure your crypto funds or if you haven’t backed up your private keys yourself.

Crypto airdrops can be made on the basis of something as simple as holding particular tokens, or participating in the project’s telegram group, or donating to the project’s address. A common theme is that these projects want you to do something for them, beyond just owning their token—and therein lies the danger for users who don’t understand what they’re getting themselves into.

When considering crypto airdrops, ask yourself these questions:

-What is the project? Have they created anything yet?

-Why should I care? Why should I trust them with my private keys?

-Who is behind this project? Do they have any experience?

If you can’t answer those questions confidently then it’s probably best to walk away. What you should never do is give someone access to your private keys without understanding what you’re doing first.

Kickstart Your Crypto Journey With Airdrop

Airdrops are a great way to receive free cryptocurrency, but they can be hard to find—instead of going out in search of them, you should make your presence known at crypto-related communities and events. The more people that know you love crypto, the more likely it is that someone will want to give you an airdrop.

Also, the official sources for some airdrops can be hard to find or non-existent (especially if the project is new), so having a good list of reputable sources for information about airdrops will help you make sure that what you’re getting is legit.

The post How Does A Crypto Airdrop Work? appeared first on Tech Today Info.

1. Compelling sales copy

First and foremost, your home page should be written with exceptional sales copy. This means having compelling titles and headers with short and punchy language that effortlessly communicates your value proposition and unique selling point. The best home page sales copy should address the common pain points for your prospective customers and offer solutions – thus encouraging them to explore your products and / or services further. Then of course, your service and product pages should be written with expert precision. It’s not just about the content itself, but the layout as well. Implement bullet points for critical features and ensure that any elements such as “add to basket” are bold and prominent.

2. Testimonials

Having testimonials and customer reviews on your home page is not necessarily an essentiality, but it certainly helps. When page visitors see genuine reviews from other people who have worked with you, it builds authority and trust. This can be the difference between a visitor converting into a customer or exiting you website to check out one of your competitors

3. Visual content

The majority of consumers are visual learners which is why it makes perfect sense to incorporate visual elements to your website. You don’t want to go overboard and plaster nothing but images over your website (as they take forever to load – which is a conversion killer), however, several well-placed and optimized images can work wonders. This is particularly handy for infographics and customer journeys. When a visitor can visualise your products and / or services with clarity, it might just be the encouragement they need to proceed.

4. FAQ’s

When it comes to adding content to your website, don’t underestimate the value of addressing frequently asked questions. Not only is this an effective way of bringing more traffic to your website, but it can help take the strain off your customer service team as well. The fact is, if you provide as much information as possible regarding your products and services, in many cases your page visitors will find all of the info they need without having to pick up the phone or send an email. This in turn can be very helpful for improving your conversion rate.

5. Video content

Video content isn’t a must-have, but the statistics don’t lie; websites with high-quality video content experience much higher conversions. Most people enjoy watching video content online and when it clearly explains the various products and services we are thinking about buying, it makes us far more obliged to proceed.

6. Blog content

A blog is optional but when it comes to SEO, it is practically essential. It’s the perfect opportunity for you to address some of the most commonly discussed topics in your industry, cover areas that tend not to have much information available online, and simply demonstrate your authority in your industry by sharing your extensive knowledge. Not only can a blog help you to connect with and entertain your ideal audience, but when optimized well it can positively influence your websites ranking in search engines like Google.

7. Content assets

Content assets can make great lead magnets. For example, many websites offer free eBooks on their website with the latest hints and tips.

For example, a New York City SEO company might offer a free eBook with the hottest digital marketing trends for 2023. In return, people who want the free information will give their email address and sign up to a weekly newsletter. Following that, using email marketing they can nurture their email list in order to bring new clients on board, inspire brand loyalty with existing clients, and even upsell.

The post 7 Types Of Content Every Website Needs To Succeed appeared first on Tech Today Info.

WhatsApp , one of the most popular messaging applications in the world, offers two options for using it on your computer: WhatsApp Web and WhatsApp Desktop .

These alternatives are ideal for facilitating communication during work or even for those who like to browse or play games while chatting. If you still don’t know about these solutions or you’re tired of depending on your cell phone all the time, check out this guide to learn how to use WhatsApp on PC.

Options for using WhatsApp on PC

Check out how to do it below:

1. WhatsApp Web: Access web.whatsapp.com directly from your browser (Chrome, Microsoft Edge, Firefox or Safari). Or download the desktop app from whatsapp.com/download and click “Download for Windows or Mac” to get the app.
2. Open WhatsApp on your mobile phone and tap the menu icon (three dots or lines) in the top right corner.
3. Select the “WhatsApp Web” or “WhatsApp Desktop” option depending on the version you are using.
4. Tap ” Scan QR Code ” and point your phone’s camera at the QR code displayed on your computer screen.
5. Wait until the QR code is scanned and authentication is complete.
6. You are now connected to WhatsApp on your PC.

How WhatsApp Web and Desktop works

It is important to note that both WhatsApp Web and WhatsApp Desktop depend on the cell phone being connected to the internet.

Unlike applications like Telegram, which store images in the cloud and synchronize with devices linked to the account, WhatsApp stores messages on the phone and mirrors them on WhatsApp Web or Desktop.

In this way, for both applications to work correctly, your cell phone must be connected to the internet, regardless of whether it is on the same Wi-Fi network as your computer or not.

However, WhatsApp is testing, in a beta version, the login feature on multiple devices, which will allow you to use WhatsApp Web or Desktop without the need for your cell phone to be connected. Stay tuned for app updates to learn more about this new feature.

The post How to Use WhatsApp Web appeared first on Tech Today Info.

User-Friendly Interface:

A good casino app should have an interface that is easy to navigate. Look for one that offers intuitive menus and clear buttons, ensuring that you can quickly find your way around. A responsive design that adapts to different screen sizes is important, allowing for smooth gameplay on smartphones and tablets.

Game Selection:

The variety of games available in a casino app is vital. Look for apps that offer a wide range of games, including slots, table games like blackjack and roulette, and even live dealer options. High-quality graphics and smooth gameplay enhance the overall experience, so ensure that the app offers visually appealing games that run well on your device.

Secure and Reliable Platform:

Your safety should be a top priority at real money mobile casinos. Look for apps that use encryption technology to protect your personal and financial information. Additionally, check if the app is licensed and regulated by recognized authorities. User reviews and a solid reputation can also give you confidence in the app’s reliability.

Smooth Payment Options:

A good casino app should provide multiple secure and convenient payment methods. Look for apps that support popular options like credit/debit cards, e-wallets, and bank transfers. Quick and hassle-free transactions are essential, and transparent withdrawal policies ensure you can easily access your winnings.

Bonuses and Promotions:

Many casino apps offer enticing bonuses and promotions. Look for apps that provide generous welcome bonuses for new players and exciting promotions for existing ones. It’s important to read and understand the terms and conditions associated with these offers to ensure they are fair and beneficial.

Customer Support:

Reliable customer support is crucial in case you encounter any issues. Look for apps that offer responsive and helpful customer service through various communication channels such as live chat, email, or phone. Availability during your preferred playing hours is also important for timely assistance.

Mobile Optimization:

Ensure the casino app is compatible with your mobile device’s operating system, whether it’s iOS or Android. A well-optimized app should run smoothly, load quickly, and provide a seamless gambling experience. Additionally, offline accessibility and mobile-specific features can enhance your gaming enjoyment.

Social Features and Interaction:

Some casino apps offer social features like multiplayer games and chat functionality. If you enjoy interacting with others, look for apps that provide opportunities for social engagement and community building. Tournaments and leaderboards can also add an exciting competitive element.

Responsible Gambling Tools:

A good casino app should promote responsible gambling. Look for apps that offer self-exclusion options, allowing you to take a break if needed. The ability to set deposit and wagering limits helps you manage your gambling responsibly. It’s also beneficial if the app provides resources for responsible gambling support.

When choosing a casino app, prioritize features that enhance your gaming experience. At the same time, ensure your safety and security. Look for a user-friendly interface with a wide game selection. Don’t forget security, payment options, and reliable customer support. 

Take the time to research and read user reviews to find a casino app that meets your needs!

The post What Features to Look For In a Good Casino App? appeared first on Tech Today Info.

The Telegram messaging application was banned from Brazil this Friday, the 18th, after the Federal Court of Espírito Santo determined that telephone operators and app stores immediately suspend access to the app .

The platform did not deliver complete data on measures to combat neo-Nazi groups to the Federal Police .

How to communicate with relatives, friends and co-workers when the chat app is down? EXAME separated a list of the best messaging apps for cell phones and computers . Look:

Whatsapp

The best known on the list, WhatsApp is the application most used by Brazilians, being present in 99% of cell phones in the country.

It is available on the Apple Store and Google Play .

signal

The choice of Elon Musk , Jack Dorsey and Edward Snowden, Signal is a non-profit organization that does not collect any user data. With end-to-end encryption on all services offered on the platform, there is no way for the app to access your contacts, groups, messages, images or searches, unlike other apps.

It is available on the App Store and Google Play .

Jumbo

Ideal for anyone who wants to clean up their privacy options , Jumbo is the app that makes it easy to understand which of your data is being collected by giants like Facebook , Twitter , Instagram and Google — just click and it does the work for you. user.

Although many tools are offered in the paid version (the minimum is R$ 19 per month), the free version already helps the user to protect himself. First, he answers a brief questionnaire; then he indicates which apps he uses and Jumbo scans them.

In the free version, for example, you can see what Facebook collects from the user. “Your relationship status is being used for targeted advertising”, “Facebook shows you ads based on data about you that it has obtained from “partners” and other third parties” are some of the things that can appear and, with just one click, the user allows Jumbo to disable options .

messenger

From Facebook, the messaging application does not protect your data like Telegram and Signal, but it gives you the possibility to chat with Facebook friends, Instagram followers and, soon, even those you have added on Facebook’s virtual reality platform, the Oculus.

Its tools for watching movies with friends, facial recognition for unlocking the app, and custom themes for each chat are also a highlight for some users.

Install the app from the App Store or Google Play .

Hangouts

Google Hangouts is a communication platform for exchanging messages, voice calls and video calls. In it, the user can create chats with groups of up to 100 people and video calls for up to ten.

The user can access Hangouts through the website or by downloading the application through the App Store or Google Play .

skype

More traditional, Skype is an easy tool for video calls, chats or calls. It has a “Meet Now” option on its website for those who are in a hurry and need to make a free video call, without installing an app or creating an account.

For those who want to have an account, it is possible to access the tool through the website , downloading the application for the computer or in the App Store and Google Play .

DuckDuckGo

Competitor of Google, DuckDuckGo receives around 102 million daily searches on its platform. All searches made are private and responses are organic and not personalized (unlike Google, which uses user data to provide links that it thinks are most likely to be clicked).

The platform has an extension available to be added to any browser, which allows you to perform searches and see how reliable a site is with one click.

Go to the website to install the extension or do a search.

FirefoxFocus

A different option from the original Firefox, the FirefoxFocus browser has user privacy at heart. Without collecting cookies, history or location data, the browser does not store any data, much less sell it to third parties. All ads and trackers from visited websites are also automatically blocked .

Install FirefoxFocus here. It is also available as an app on the App Store and Google Play .

The post Telegram banned from Brazil: get to know Signal and 7 other messaging apps appeared first on Tech Today Info.

In this article, we’ll discuss five branding techniques that will help you boost your tech resume and find the job you so much deserve.

Why Is Branding Important for Your Tech Resume?

Personal branding is essential for your tech resume because it sets you apart from other applicants. It helps you create a unique identity that showcases your skills, knowledge, and experience.

A strong personal brand attracts recruiters and makes them interested in learning more about you.

Additionally, branding helps you establish a reputation in the industry and build a network of professional contacts. It becomes easier to network and connect with others, which can lead to new job opportunities, collaborations, and mentorship.

Building a personal brand takes time and effort, but the benefits are invaluable to position yourself as a top candidate.

1. Showcase Your Unique Value Proposition (Uvp)

Your Unique Value Proposition (UVP) is what makes you stand out from other applicants. It’s your combination of skills, knowledge, and professional background that makes you different from other professionals in your field.

Place your UVP in the summary section of your resume. This section should point out your key strengths and accomplishments, demonstrating your value to potential employers.

Research the company and the job description to understand what they’re looking for in a candidate. Then, you can customize your UVP to match their requirements and explain how you can meet their needs.

Remember to keep your UVP concise and focused, highlighting the most important skills and experiences that make you the ideal applicant for the job.

2. Leverage Your Social Media Presence

Your social media presence is a vital component of your personal brand. It’s an opportunity to demonstrate your expertise, share your insights, and engage with the tech community.

When creating your tech resume, it’s essential to add links to your professional social media profiles. This can include LinkedIn, Twitter, GitHub, and other relevant platforms.

However, it’s also important to ensure that your social media profiles are professional and aligned with your personal brand. This means avoiding controversial or inappropriate content and focusing on sharing valuable insights and information related to your industry.

You can also use social media to build your network and connect with other professionals in your field. By engaging with others in the industry, you can expand your knowledge and learn about new job opportunities.

3. Highlight Your Relevant Skills and Achievements

Your skills and achievements are critical components of your personal brand. This can include technical abilities, soft skills, certifications, academic papers, and awards.

To effectively stress your abilities and accomplishments, use specific examples and metrics wherever possible. This can help you demonstrate the impact of your work and provide evidence of your abilities.

For instance, instead of simply listing your programming languages, you can describe how you used them to develop a project or solve a problem. You can also use numbers and statistics to show the results of your work, such as increasing website traffic or improving user engagement.

4. Include Testimonials and Recommendations

Testimonials and recommendations are powerful tools to enhance your personal brand. They show proof of your credibility and expertise and provide validation of your skills and achievements.

When creating your tech resume, add testimonials and recommendations from previous employers, clients, or colleagues. By doing so, you build trust with recruiters. The feedback from others not only proves your credibility but also highlights your strengths and accomplishments.

To obtain strong testimonials, reach out to previous supervisors, colleagues, or clients and ask if they would be willing to write a brief endorsement of your work. Be sure to choose testimonials that are relevant to the tech industry and showcase the skills that you want to emphasize.

5. Customize Your Resume for Each Job Application

Customizing your resume for each job application is a critical branding strategy. It demonstrates your attention to detail and your ability to tailor your skills and career history to the job requirements.

To customize your tech resume for each job application, carefully review the job description and identify the key skills and qualifications that the employer is looking for. You can then customize your resume by emphasizing the experience and achievements that align with those requirements.

This can include adjusting your summary section, highlighting specific abilities or accomplishments, or reordering your bullet points to point out related positions.

Final Word

To stand out in the competitive tech job market, it is crucial to adopt effective branding techniques for your resume. These include emphasizing your distinctive value, utilizing your social media profile, listing pertinent skills and achievements, featuring testimonials and recommendations, and tailoring your resume for each job application.

By implementing these strategies, you can establish a strong personal brand that appeals to employers and places you as a top contender for the job.

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Over the recent years, many celebrities have endorsed and openly promoted different cryptos and exchanges, even creating their own NFTs. However, there are also some who have always been and continue to be vocal about their skepticism toward crypto. One of them is “The O.C.” and “Gotham” actor Ben McKenzie, who also wrote a book on it entitled “Easy Money: Cryptocurrency, Casino Capitalism, and the Golden Age of Fraud.”

McKenzie also testified at the Senate Banking Committee hearing about the alleged FTX fraud, and has personally interviewed big names in the crypto industry, such as FTX Founder and CEO Sam Bankman-Fried. It is not surprising that the self-proclaimed “former teen idol” has become a known crypto critic and is invited to speak at a number of crypto and blockchain conferences.

And again, the actor and author attended Day 2 of the London Blockchain Conference 2023 held at the Queen Elizabeth II Centre last May 31 to June 2, where he was a panelist sharing his views about how regulation can “enable the growth of blockchain and digital currency.”

McKenzie was joined by Bryan Daugherty, chairman of blockchain distribution channel SmartLedger and global public policy director of Switzerland-based Bitcoin Association, and Yves Mersch, former executive board member of the European Central Bank (ECB) and former governor of the Central Bank of Luxembourg.

For McKenzie, one big thing that policymakers and regulators in his home country, the United States, need to think about when drafting crypto regulation is its classification. While the Securities and Exchange Commission (SEC) considers cryptos a security, the Commodity Futures Trading Commission (CFTC), classifies it as a commodity. The two agencies need to agree first on how to classify crypto in order to enforce more appropriate and effective regulation.

“I know about lying because I’m an actor and I do it for a living. And folks were lying. They were presenting these things as currencies even though they didn’t serve the three functions of money. They weren’t an effective medium of exchange, unit of account, or store of value,” Mckenzie said.

“Well, how do they work? You put real money into them. You expected to make money off of that investment through no work of your own. That sounded like an investment contract to me… So, by and large, I think they’re securities,” McKenzie added.

On top of being part of a panel about crypto regulation, he was also interviewed by Bitcoin historian Kurt Wuckert Jr., where he further shared his views about crypto regulation and blockchain, among other things. According to the actor, regulations are there to protect the people; and self-regulation is not something that can be relied on, especially when it comes to activities involving money.

“Self-regulation to me—I’m a father of a nine-year-old, seven-year-old and a two-year-old—that’s not a thing. The times we’ve tried self-regulation in my house, it ends up with writing on the wall and stains on my couch. There’s no such thing as self-regulation,” McKenzie shared.

“At the end of the day, I’m an American. I want the American consumer to be protected. And I think it’s crucially important that America gets this right because we are the global leader when it comes to capitalism legal frameworks,” he added.

Although McKenzie is a known crypto critic, he remains agnostic when talking about blockchain. He admits, he does not really know much about blockchain and he is waiting for the time when blockchain can prove its worth as a useful technology that can provide both privacy and transparency.

“I think blockchain being used as a ledger in which you could have both privacy but also a public database that people could reference is an alluring idea. Money is trust, we made it up, it’s this social construct. And it’s difficult to create trust if you’re not able to really have full transparency,” McKenzie pointed out.

The actor also feels that there is a fine line between using privacy to protect personal information and privacy that can be used for illicit activities. What McKenzie is alluding to here may be the anonymity that crypto crime cartels promote.

For instance, Bitcoin Cash (BCH) Founder and self-described “anarcho-capitalist” Roger Ver changed the original Bitcoin protocol to prioritize the anonymity of its transactions. This is akin to protecting criminals and providing a new avenue for their activities to be untraceable by authorities.

However, what the London Blockchain Conference is promoting is an enterprise utility blockchain that can scale unbounded to meet global data demands. What this means is that data blocks and throughput as measured in transactions per second (TPS) can be increased according to demand. At the same time as the blockchain scales, transaction fees are also reduced to the bare minimum.

So far, the BSV Blockchain is the largest public blockchain in the global market and also the only one that can scale unbounded. While BCH has a block size cap of 32MB and a throughput of about 100 TPS, BSV is already processing 4GB blocks at 50,000 to 100,000 TPS.

In fact, London Blockchain Conference host Lucy Hedges, who is also a BBC Travel Show presenter and technology journalist, announced during the first day of the event that BSV processed over 85 million transactions in 24 hours on May 26. This breaks the world record for the most number of transactions processed by a blockchain in a day. The number also accounted for 95.2% of all transactions processed on that day.

This enables the BSV Blockchain conference to be powerful enough to accommodate the transaction and data needs of both small and big enterprises. This, in turn, allows for businesses and governments to better innovate digital systems and platforms that will not only maximize profit and revolutionize processes, but also gain the trust and loyalty of consumers and citizens.

“I want to see how this develops. I am very curious to see what’s next. Because, as you say, there is an underlying technology here—blockchain conference that predates the invention of cryptocurrencies by more than a decade,” McKenzie shared.

In other words, for the actor, only time will tell if a scalable blockchain can really provide the utility it promised. If BSV Blockchain proponents and developers are to be believed, then McKenzie will not have to wait too long.

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